MDM/PIM strategy for World leading wholesaler in technical installation materials 


❏ Scattered MDM system landscape across 45 countries.

❏ Lack of MDM strategy to enable digital growth.

❏ Internal department IT oriented and building IT solutions themselves.


❏ Development of PIM/MDM strategy based on Squadra’s best MDM practices (data, system, processes, organisation & governance).

❏ Transformation to MDM Center of Excellence (CoE).

❏ Introduction of AI/ML technology to clean and , enrich product data.

❏ Selection of new tooling (in progress).


❏ Alignment across countries on PIM/MDM roadmap.

❏ Improvement of product data quality and richness (e.g. SEO).

❏ Strengthened eBusiness proposition and sales.

Squadra MDM developed MDM/PIM strategy with Sonepar team, facilitates the transformation of the MDM Centre of Excellence in support of Sonepars Digital Strategy. Squadra Machine Learning Company has implemented an AI based product classification and SEO text generation algorithms.